EXPLAINING AND PREDICTING INDIVIDUAL’S CHOICES TO GUIDE YOUR DECISION

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How to identify the criteria impacting a consummer in his product or service choice.

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How to price this new offer

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How to get a reliable ranking of my products when they are numerous.

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The conjoint analysis helps to answer these questions!

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Will the launch of this new packaging result in an increase of market shares?

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Which advantages/services should be added to my loyalty program to improve the client satisfaction?

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How to choose among dozens of alternatives?

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The conjoint analysis helps to answer these questions!

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How to evaluate the trade off between medical treatment efficiency and associated risks ?

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What should be changed in my offer if my competitor lowers its prices?

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My new service will help me retain my current customers or attract new ones.

 

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